Corona
December 2019.
Corona (the beer) reached out to with the ambition to make a branded entertainment series about people who left urban, stagnant, indoor lives to follow their passions and live an untethered existence outside.
February 2020.
Corona (the virus) happened. Suddenly an ambitious project to begin with (a show about people who had had enough of being indoors) was now being made by a global brand with the same name as the global pandemic, forcing us to shoot completely remotely, across a dozen time zones, monitoring, editing and finishing from cramped NYC bedrooms.
2 months later, a little more daunting. And even more poignant.
But David and the team did it.
8 episodes.
Over 120 individual films including trailers, featurettes, and long forms.
(We’re huge in Brazil.)